Invest In Yourself: #EventCanvas
My mentor always advised me to "invest at least 10 per cent of your income into personal and professional development," and, while I can assure you I have spent more than that allowance, I can truly say that the Event Design Certificate is a unique workshop that will turn out to be your best investment.
This is not your conventional certificate and designation program where you learn from books and complete tests. Rather, this program is practical, engaging and inspiring while being taught by the hilarious co-founders, Ruud Janssen and Roel Frissen.
Janssen and Frissen have been longtime MPI volunteers and created the #EventCanvas workshop with the intention of providing solutions, innovation and creative design thinking to the development stages of curating an event story. The beauty of the #EventCanvas is its ability to provide context and stakeholder influence into the process of increasing attendee engagement and personalized experiences. To acquire my certified event designer designation, I needed to utilize the #EventCanvas in a selected project. I chose the Academic Internship Council's conference and can already envision improved stakeholder relations and new designs as a result post-workshop.
Design thinking is one of the industry's top skills and provides opportunity for event professionals to develop the necessary skills to elevate their events. This workshop is limited to a certain number of individuals who will participate in creating new event designs for their workshop colleagues who provide the best pitches. Not only do you learn about event design, but you have the opportunity to learn about the importance of communicating information to your colleagues.
A huge part of the program is developing a universal language in communicating ideas and new ways of planning events. The purpose and vision of the program is not to get rid of old methods of planning, but rather celebrate the history and growth of your event while creating avenues to new event designs. Successful events that have utilized the #EventCanvas are MPl's World Education Congress and The Event.
Visit www.eventmodelgeneration. com for more information and upcoming workshops. Zaman Ishaad is the conference coordinator at the Academic Internship Council and can be reached at zaman@empowermeetings.ca.